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For the installation of the signage in Paris, Oxy adopts soft mobility

Oxy was chosen by the City of Paris to apply the new visual identity to all of the schools in Paris and had to put in place a special system for the deployment of the signage.

The choice to use electrically powered three-wheelers and vehicles allows us to take an environment friendly approach. The installation of the signage for the 114 establishments is followed step by step by Oxy, thanks to a geolocation software with photos and time stamps.

The signage supports are digitally printed on brushed aluminium dibond, varnished by the body shop, and are installed with spacers for a very qualitative result.

Launched in December in the streets of Paris, this operation stands out for its logistical and technical rigour, while sending out a positive message.